Samsung Rethink Role Models | New Breed Experience
post-template-default,single,single-post,postid-80,single-format-standard,ajax_fade,page_not_loaded,,qode-child-theme-ver-1.0.0,qode-theme-ver-1.0,wpb-js-composer js-comp-ver-5.0.1,vc_responsive

Samsung Rethink Role Models

Samsung Rethink Role Models

Challenging Australians to re-think their role models



Our experiential agency in Sydney was challenged to create an event at Qudos Arena, Sydney to launch the Samsung Rethink Role Models campaign.


Provide the opportunity for key stakeholders and Samsung Brand Ambassadors and families to celebrate the launch of Samsung’s sponsorship of Netball Australia and showcase campaign videos before the game.

Target Audience

Invited guests included the Minister for Sport, Diamonds players, campaign stakeholders, talent from campaign videos and families.


Pre-match event to launch the Rethink Role Models campaign and players short videos.

Took over a triple suite; VIP speakers including Australian Diamond and RRM Brand Ambassador Caitlin Basset.

No Comments

Sorry, the comment form is closed at this time.