New Breed works with brands in the entertainment, lifestyle and luxury industries, offering four core competencies
Strategy and Creative
Teams working across campaign strategy and creative execution creating concepts which disrupt the status quo
Design and Project Management
The New Breed design team produce everything from 3d renders to technical working drawings; Our specialist producers then deliver the experience
New Breed Studio
Set in an industrial warehouse, this flexible space is available for video/photo shoots and launch events. Complete with a white cyclorama 270 degree and separate hair and make-up area.
On-site set fabrication workshop to build customised sets and props for activations and events, TVC’s, trade shows and stunts
We have 15+ years international track record of producing campaigns and activations for brands including Jaguar Land Rover, Nobu Resorts, Prada, Sass and Bide, Microsoft, Telstra and Optus
HOW IS NEW BREED AGENCY, A NEW BREED OF AGENCY?
We’re an agency-cross-production house meaning we have the unique ability to design, produce and deliver live experiences from scratch; retaining all services in-house.
Based in an industrial warehouse in Marrickville our creative, production and strategy teams work alongside staff in our set fabrication workshop and photo studio.
New Breed is an amalgamation of minds working collaboratively for the common goal of producing creative, high end experiences.
Our mission is to create unique, stand out campaigns for our clients with a live experience at the heart. We create strategies which converge culture, brands, ideas, trends, social media, technology, and consumer insights.
We integrate our core competencies to deliver successful campaigns which are social and sharable.
Live event engagement
Public Relations & PR events
WHAT WE DO
We create and communicate compelling stories through a whole host of mediums.
- Experiential design & implementation
- Public Relations
- Experiential content production
- Brand activations
- Event production & styling
- Retail & shopper marketing
- Digital, mobile & social amplification